This is a fairly ruthless
way to look at business...
but I guess it's the way capitalism works...see what
you think...
I was talking to a
business studies graduate the other
day and he was pointing out changes and improvements
to my Internet business.
One interesting comment
he made was that the whole
business can (and should) be broken down into numbers.
Metrics. The dollars and cents, pounds and pence,
profit and loss equations.
He was putting a dollar
value on the heads of the
people I contact...yes, that includes you guys :-)
Depending on the dollar
value of each person, or
group of people, he suggested my time should be
split accordingly.
So, people who have
never bought from me get less
time than my customers. The people who get most of
my time are repeat buyers, my clients.
The same goes for the
associate program I run...the
associates who've made no sales get least time, then
the group who've made a sale or two, and then the super
affiliates who get the most time.
Sound cynical? Or just
the right way to do business?
This InfoShock was written by Neil Shearing, Ph.D.
To get your free copy of his Internet Success
Newsletter, visit the www.ScamFreeZone.com
