:: Home
> Library
> Business
Ideas/Section-10
It is only natural that
when you start a business, you are doing something
different than most people. They not only will look at you because
you stick
out like a sore thumb - but human nature will cause people to naturally
ridicule what you are doing. They will tell you all types of things
like:
"You're not business material." "You can't make a
living working for
yourself." "You'll fail because nobody can ever make any
money that way."
Entrepreneurship is not just about having
a lot of ideas or business sense.
It is also about having a lot of guts.
You have to build self-confidence in yourself.
You have to only be concerned
with pleasing yourself and your Creator (God) - not mankind. Then,
when (and
if) you should fail with this particular venture, you'll just dust
yourself
off and start again. It doesn't matter if people "think"
you're nuts!
They aren't paying your rent and running your life. Don't be concerned
with
what people "think" you should be. Just please yourself
and do what you feel
is right. People are too busy competing with society and "keeping
up with the
Jones's" that they do things they are not comfortable with
just to appease
them and look "normal" (whatever that is.)
And if you have to - start out small in
building your self-confidence. I
used to be so self-conscious that I would never eat at a restaurant
alone
because I thought people would believe I was lonely and had no friends.
Unbelievable, but true. But, everyday I worked on walking into a
restaurant,
taking a magazine to read and eating alone. I would glance around,
and to my
amazement, no one ever looked at me. No one cared that I was eating
alone.
Then it dawned on me; "Who cares what these people think? I'll
never see
them again." Besides, there were a lot of other people eating
alone also and
I could absorb myself in the magazine I had took to read. Now, I
can eat in
restaurants and not give any thought to the people around me.
But back to business - when most people
do fail in business they try to
"save face" by telling everyone they are "just in
a slump" and everything
will be back to normal soon. Besides, they don't want people to
say: "I told
you so" and destroy any pride they are still hanging onto.
Unfortunately,
this only delays the problem and creates even more false hope for
the people
in your life as well as yourself.
The best thing to do for anybody in this
catastrophe is to swallow their
pride and admit they screwed up. Just face it head on! Admit that
you were
so proud of your accomplishments that your mind became diluted with
"visions
of sugar plums and fantasyland."
If your small business is beyond repair,
go out and find a job and begin
working on your next small business in the near future. Keep your
family fed
and your financial obligations met but look forward to the day when
you WILL
succeed with your new business venture.
And why should you try again? Simply because
you won't make the same mistakes
you made this time. If you built something successful before (but
failed),
you are certain to build the next business stronger and wiser. Even
if you
fail the second time, it won't be because of mistakes you made the
first
time. You'll learn more and more - and eventually be successful.
It's
inevitable!
