Want Riches Beyond Your Wildest Dreams? Help A Newcomer! (Part 2)

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-continued from Victoria’s Report No. 163

Before we discuss how the scam artist could make a lot more money by being honest helping the newcomer - rather than ripping him/her off and moving on; let’s look at the other side of the fence. What is going on with the newcomer during all this?

The newcomer has been typed up to believe he/she is going to finally be able to buy a new car, send the kids to college and make lots and lots of cash. During the period of time they are waiting for their $22.95 package to arrive, they are busy spending this money in their heads. They emotionally begin to develop hope in their future. They look around for ways to convince themselves that what they are feeling is genuine. Some may even brag to their friends that they finally are going to make money like the big boys by running classified ads for pennies and getting their mailbox stuffed with orders.

They have been primed by the media that you can place a simple little ad and make $1,000’s of dollars literally overnight. The television infomercials run stuff like this all the time. Stay up late one Friday night and you’ll see what I mean. This is hard selling at it’s finest!

About 10-15 days later, after the newcomer has built up all this false hope inside, their package arrives. It is professional looking and explains to them, step-by-step how to make this fantastic and quick money. Still believing this information is the “real” thing, they will follow the instructions given by the scam artist. Not until AFTER they pay money to run these ads do they find out about the scam - and this could take 2 or 3 months in some publications!

Most newcomers will be so embarrassed and hurt that they have been “taken” that they will sink into depression and believe the entire mail order industry is a complete scam. Just think - they have told all their friends about this. They have been excited about all this for 2 months now and the promise of hope built up inside during that period of time is so high, they are totally devastated when they learn they’ve “been had.” It’s a pitiful and cruel joke played by the scam artist!

Most of these newcomers are so embarrassed that they never demand their money back from the scam artist. Besides, the scam artist DID provide them with a product and a way to make money. The scam artist did NOT lie. The newcomer feels they were “dumb enough” to fall for this scam and will blame themselves rather than fight for their money back. The result? The newcomer goes back to working the 9-to-5 routine and we lose another hard working, honest and trustworthy person that would be an asset to our industry.

How the Scam Artist Could Have Made More Money by Operating Honestly

Now let’s examine how this entire scenario could have been turned around to benefit EVERYONE - including the scam artist.

Instead of the scam artist concentrating only on the initial order, if they took the time to really help the newcomer make a few dollars they could cut their advertising budget by 75% or more. Why? Because the people that succeeded in making their money back would advertise their services by word-of-mouth and they would be bombarded with more orders than they are getting now.

To alter this program for the scam artist to bring him/her more money is easy and simple. Just provide the newcomer with instructions that tell the truth. Instead of giving them a word-for-word advertisement to run, encourage them to write their own - only using yours as an “example.” Explain the reason “why” they should develop their own ads properly and how to code them. Give them a list of a wide variety of publications to advertise in. The publishers as well as the program participant will thank you with more repeat business than you know what to do with.

And why don’t more people take this simple approach? Probably because they are happy with the money they are making and feel being honest will cause them to make less money. Nothing could be further from the truth!

Be sure to order Part 1 and 3 of this report (Reference: Victoria’s Reports No. 163 and 165) as we continue following this scam and finally explain an alternative method that would have made lots more money for the scam artist.